Posts Tagged ‘Two Tomorrows’

The great GRI debate

Thursday, October 22nd, 2009

The third in my series of posts on CR and sustainability reporting. This time, I’m looking at an issue that comes up a lot in my discussions with would-be reporters: the GRI guidelines and their pros and cons . . . 

The Global Reporting Initiative (GRI) sustainability reporting guidelines are viewed with mixed feelings by reporters. At Two Tomorrows, we helped shape the original guidelines and are an official ‘organisational stakeholder’ of GRI, so of course we’re broadly supportive. But we do understand the reservations some companies have, and frequently support those who don’t use GRI at all.
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To fly or not to fly

Monday, October 12th, 2009

I’m soon to fly off to San Francisco for work. I’ve always wanted to go and have even considered taking some flowers for my hair (but I was worried about getting through Customs).

It will be my first time visiting the city and it will give me an opportunity to catch up with colleagues as well as clients I have worked with for a while but not been to visit.

Hang on a minute, I’m a sustainability advisor. What am I doing flying? (more…)

Why I had to sign up to 10:10

Friday, September 18th, 2009

My four-year-old son is developing a new obsession for David Attenborough-style TV documentaries, and has discovered a channel on Sky called Eden, which runs these shows all day, every day. All well and good I thought; he’ll learn a bit about the planet to impress the teachers with. But then he turned to me and asked the killer question about what’s going to happen to our planet if too much CO2 builds up. 
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What is it with this ‘Is CSR over?’ question?

Monday, June 15th, 2009

If you put your head above the parapet at any conference or in the media nowadays, it seems the only question being asked is whether CSR was just a fad. The expected answer is that all corporate social, environmental and ethical activity was just cynical PR – and in the midst of the recession will be abandoned in the name of short-term profit.

The question amazes me. For sure, when times are hard, budgets get stretched and priorities change. But why does it have to be all or nothing? As I explained to Richard Northedge at the Independent on Sunday this week (see the resulting article Recession is excuse for companies to ignore community conscience’), the question isn’t good enough if we are to draw useful conclusions.

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